Shirley Roberts is a graduate of the Ivey School of Business at the University of Western Ontario. She ran her own marketing consulting firm before becoming a published author, consumer trend spotter and conference speaker, whose research and advice were sought by media and large corporations. She was a board member of Parkinson Society Canada from 2006 – 2009, and was the primary caregiver for her mother for seven years.
Doris Inc. is my good news story about how my brother and I applied business disciplines to caregiving and found a way to provide top-notch and loving care for our ailing mother, Doris, while still having lives of our own.
Doris Inc., our venture, had a committed team to take care of our mother. Doris Inc., my book, also had a devoted team of physicians, registered nurses, other eldercare experts, financial advisors and lawyers who vetted my chapters in their area of expertise. They all believed in my cause of empowering family caregivers and improving the quality of life of seniors. Like me, they also wanted readers to have accurate and practical information.